What Message Is Your Body Language Delivering?
Whether you are working for a delivery company or a veterinarian, you are always “delivering” a message to your customers.
One of the most prevalent customs of human courtesy is to extend a greeting when you enter and/or leave a room. And, when you don’t speak, you may be sending a more powerful message than you realize. The question is….. “What Message Are You Delivering?”
I was recently sitting in my office when a well known international delivery service employee entered my building with a package in his hands. I looked up from my computer and said, “Hello, how are you.” He never replied, but I assumed he probably didn’t hear me.
I then went to the office door and he handed me the package. I took the package and sat it down on a nearby table and then he handed me the handheld device for me to give my signature. I signed the device, handed it back to him and he turned and left. During the entire transaction, he never spoke one word. Not a “hello” nor a “thank you” not to mention a “have a great day!”
My question is: “What message was he delivering?” More importantly, what message was his company delivering with him as a representative of the company.
It was only the next day that the delivery company’s competitor arrived at my office. The young lady, in her brown outfit, cheerfully bounced into the office with a “hello” and we had a quick discussion about how beautiful the weather was on this mid February day.
Once again, I ask: “What message was she delivering?”
You see, we all have choices of whom we do business with. And, during any time where we are feeling a financial crunch, we are more likely to pay attention to those who seem to be happy to be at work that day. We want to do business with people who WANT our business. We want to give our money to people who appreciate it…….not those who feel they are doing us a service by taking our loose change.
Your facial expressions and body language are two important tools that can make your business soar during the tough times (actually anytime), or they can leave a lasting impression that you really don’t value your customer at that very moment.
When you see your next customer, ask yourself: “What message am I delivering today?”
The answer will always show up in the cash register.





